See how Thinkific was able to reduce their SLA by 99% by implementing their first lead
scoring model.
Speed to lead is the time taken for a company to respond to a lead via a phone call or email.
Any marketer and salesperson will tell you that making sure you’re getting somebody up and on the phone and into a conversation quickly increases your conversion by a huge amount.
And for Christie Horsman, CMO at Thinkific, the whole process looked like a black hole in terms of which leads coming from Marketing were being prioritized by the Sales team and in what time
frame.
Any marketer and salesperson will tell you that making sure you’re getting somebody up and on the phone and into a conversation quickly increases your conversion by a huge amount.
And for Christie Horsman, CMO at Thinkific, the whole process looked like a black hole in terms of which leads coming from Marketing were being prioritized by the Sales team and in what time
frame.
Any marketer and salesperson will tell you that making sure you’re getting somebody up and on the phone and into a conversation quickly increases your conversion by a huge amount.
And for Christie Horsman, CMO at Thinkific, the whole process looked like a black hole in terms of which leads coming from Marketing were being prioritized by the Sales team and in what time
frame.